"PONCE INLET - A floating billboard made its debut this week along Volusia County beaches, turning heads as it made its way from Ponce Inlet to Ormond Beach.
"You can see people coming out on their balconies and taking their phones out to record," the boat's owner Rob Guarriello said. "Every day we spend on the water, we get calls, which is nice."
Guarriello, who started the company Shark Bite Media, was granted a special permit March 16 by the Volusia County Council that allows the barge to come within 1,500 feet of the coastline. It comes in as close as 750 feet. "